I wouldn't describe this as a coral, it's more of a neon warm toned pink. Shocking Coral actually reminds me of another lipstick I own, MAC's Impassioned but a lighter and warmer version. This particular lipstick is a cream yet I could have sworn the tester in Shoppers had some shimmer running through it.
Maybelline's Color Sensational lipsticks are pigmented and creamy but from my experience they are kind of drying. Seeing as this is a colour I'm more likely to wear in the spring and summer the dryness isn't a huge issue for me but it may bother some. I still think Revlon has the best lipstick forumlas in the drugstore but Maybelline seems to have a nicer selection of colours.
The price of these lipsticks will vary based on where you buy them. I bought this for $10.99 at Shoppers Drug Mart (full price) and think that's a reasonable price.